Sometimes it feels like you can't go to a ballet company's website, check Facebook, or research a new ballet without coming across one of Ezra Hurwitz's stylish dance shorts. In just a couple of years, this former Miami City Ballet dancer has become the king of the dance teaser. Already, he's worked with San Francisco Ballet, Miami City Ballet, New York City Ballet, the Kennedy Center, American Ballet Theatre and Martha Graham Dance Company. At a recent Dance/USA meeting, one of the speakers touted his work, encouraging everyone present to hire him for their marketing campaigns.
With his dance background and ease with social media platforms, Hurwitz seems to have stumbled into a vacuum that no-one had really realized was clamoring to be filled: well-produced, sophisticated short films that evoke the excitement of live performance and the creative process behind it. By showcasing ballet's athleticism and rigor, he makes it feel spontaneous and of our time.