Amidst the plethora of dance events happening in New York City this month, here are three that caught our eye. Ballerina Cross-Fade at ABT Diana Vishneva and Marcelo Gomes in Cranko’s Onegin. Photo by Gene Schiavone, Courtesy ABT. The role of Tatiana in John Cranko’s Onegin will be more emotional than ever for audiences at […]

When it came out in 2014, few would have guessed Sia’s “Chandelier” had the makings of a viral video. There was just a single performer—not even Sia herself—on a small, modest set, with no flashy cuts or gimmicks. But it went viral anyway, its simple-yet-strange, entirely dance-focused concept captivating viewers and rendering dancer Maddie Ziegler […]

I always thought perfume ads were pointless. Visions of women dripping in diamonds or riding horseback with a muscular hunk may give an air of sophistication, romance, luxury, but that doesn’t tell me what a perfume smells like. However, there is always room for an exception: The new commercial for KENZO World is a fragrance […]

Music videos are embracing concert dance more than ever. It was the music video the world couldn’t stop talking about. Sia’s “Chandelier” featured “Dance Moms” star Maddie Ziegler moving with reckless abandon in a forlorn apartment. The video became the 17th most viewed on YouTube, and won the award for Best Choreography at the 2014 […]

Misty Copeland doesn’t typically spend her days balancing on demi-pointe in lace-up sneakers, wearing the briefest of running shorts and a T-shirt knotted jauntily above her hips. But Under Armour’s series of “I Will What I Want” ads presents a portrait of this artist as an athlete—in the brand’s athletic wear. And for the makers […]